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Rejection Rate Metric

Essential knowledge

Intended Audience:

Business User

Author:

Movyn John

Changed on:

20 Oct 2025

Overview

Learn about the Rejection Rate Metric in Fluent Analytics

Key points

  • High rejection rates directly impact customer satisfaction and delivery times
  • May indicate overselling or poor inventory management
  • Location-specific patterns can reveal operational inefficiencies

What it measures

Percentage of fulfillments rejected.

No alt provided

When to use this metric

  • Identify fulfillment locations with operational issues
  • Monitor inventory accuracy problems
  • Assess the impact of product availability on customer experience
  • Evaluate location performance and capacity management

How to interpret

  • Good performance: A lower rejection rate indicates healthy operations
  • Potential issues: Higher rates suggest inventory inaccuracy or capacity problems
  • Benchmark guidance: Monitor trends rather than absolute numbers; sudden spikes need investigation

Technical details

Formula: 

(COUNT(fulfillments) where fulfillment.status = {STATUS_REJECTED} / COUNT(fulfillments)) * 100 within the selected time period

Configuration:

  • STATUS_REJECTED: Status definitions for rejected fulfillments (default: REJECTED)