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Average Fulfillment Time Metric

Essential knowledge

Intended Audience:

Business User

Author:

Holger Lierse

Changed on:

20 Oct 2025

Overview

Learn about the Average Fulfillment Time Metric in Fluent Analytics

Key points

  • Faster fulfillment generally improves customer satisfaction
  • Speed must be balanced with accuracy and cost considerations
  • Peak periods may temporarily extend fulfillment times

What it Measures

Average time from order assignment to fulfillment completion.

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When to Use this Metric

  • Monitor fulfillment speed and customer service levels
  • Compare location performance and efficiency
  • Assess the impact of operational changes on speed
  • Set and track fulfillment SLA targets

How to interpret

  • Good performance: Consistently meeting or beating SLA targets
  • Potential issues: Increasing fulfillment times may indicate capacity constraints
  • Benchmark guidance: Varies by industry; typical e-commerce targets are 24-48 hours

Technical Details

Formula:

AVG(order.fulfilment.updatedOn - order.createdOn) for fulfillments
where order.status = {STATUS_ORDER_COMPLETE}
and fulfillment.status = {STATUS_FULFILLMENT_COMPLETE}
within the selected time period

Configuration:

  • STATUS_ORDER_COMPLETE: Status definitions for complete orders (default: COMPLETE)
  • STATUS_FULFILLMENT_COMPLETE: Status definitions for complete fulfillments (default: COMPLETE)