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Orders by Order Type Metric

Essential knowledge

Intended Audience:

Business User

Author:

Movyn John

Changed on:

19 Jan 2026

Overview

Learn about the Orders by Order Type Metric in Fluent Analytics

Key points

  • Different order types may have different profitability profiles
  • Channel growth should align with strategic priorities
  • Some order types may require different operational capabilities

What it measures

Count of orders by order type created in the selected time period.No alt provided

When to use this metric

  • Compare performance across different sales channels
  • Monitor the growth of new order types or channels
  • Assess the impact of omnichannel strategies
  • Plan resource allocation across different order types

How to interpret

  • Good performance: Balanced growth across strategic channels
  • Potential issues: Over-reliance on single channels creates risk
  • Benchmark guidance: Mix should align with strategic business goals

Technical details

Domain:`order`Formula: COUNT(orders) grouped by order.type within the selected time periodReference Filter Parameters:
  • `order.created_date`: Filters the metric to orders created within the selected time period
  • `order.type`: Filters the metric to orders of specific order types (e.g., home delivery, click-and-collect)
  • `retailer.ref`: Filters the metric to orders from the selected retailer
Additional Filter Parameters
  • `order.status`: Filters the metric to orders in one of the selected status(es).