Orders by Order Type Metric
Essential knowledge
Intended Audience:
Business User
Author:
Movyn John
Changed on:
13 Nov 2025
Overview
Learn about the Orders by Order Type Metric in Fluent Analytics
Key points
- Different order types may have different profitability profiles
- Channel growth should align with strategic priorities
- Some order types may require different operational capabilities
What it measures
Count of orders by order type created in the selected time period.
When to use this metric
- Compare performance across different sales channels
- Monitor the growth of new order types or channels
- Assess the impact of omnichannel strategies
- Plan resource allocation across different order types
How to interpret
- Good performance: Balanced growth across strategic channels
- Potential issues: Over-reliance on single channels creates risk
- Benchmark guidance: Mix should align with strategic business goals
Technical details
Formula:
COUNT(orders) grouped by order.type within the selected time period
Configuration:
- None
Reference Parameters:
`order.created_date`: Filters the metric to orders created within the selected time period`retailer.ref`: Filters the metric to orders from the selected retailer`order.type`: Filters the metric to orders of specific order types (e.g., home delivery, click-and-collect)
