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Average Return Order Items Metric

Essential knowledge

Intended Audience:

Business User

Author:

Holger Lierse

Changed on:

23 Oct 2025

Overview

Learn about the Average Return Order Items Metric in Fluent Analytics

Key points

  • Multi-item returns increase processing complexity and costs
  • May indicate systemic fulfillment or quality issues
  • Return item patterns can guide process improvements

What it measures

Average number of items per return order.

No alt provided

When to use this metric

  • Monitor return complexity and processing requirements
  • Assess customer return behavior patterns
  • Plan return processing capacity and workflows
  • Evaluate product bundling impact on returns

How to interpret

  • Good performance: Low items per return indicates isolated product issues
  • Potential issues: High items per return may suggest order fulfillment problems
  • Benchmark guidance: Should be lower than average order items

Technical details

Formula: 

COUNT(returnOrder.items) / COUNT(returnOrders) where status = {COMPLETE_STATUS} within the selected time period

Configurable elements:

  • COMPLETE_STATUS: Status definitions for complete fulfillments (default: COMPLETE)