SKU Velocity Metric
Author:
Holger Lierse
Changed on:
16 Sept 2025
Key Points
- Rate at which products are selling over time.
Steps
What it measures
The rate at which products are selling over time.

When to use this metric
- Identify fast and slow-moving products for inventory optimization
- Plan product assortment and merchandising strategies
- Optimize location layout and picking processes
- Guide purchasing and replenishment decisions
How to interpret
- Good performance: Velocity aligns with business expectations and margins
- Potential issues: Very low velocity indicates potential obsolescence
- Benchmark guidance: Varies significantly by product category and business model
Key considerations
- High-velocity items require frequent replenishment and prime locations
- Low-velocity items may need promotional support or discontinuation
- Seasonal products show expected velocity variations
Technical details
Formula:
SUM(inventoryQuantity.qty where type = {SALE_TYPE}) / number_of_days grouped by SKU within the selected time period
Configurable elements:
- SALE_TYPE: Type definitions for inventory quantity sales (default: SALE)